Work

Bieniussa/Martinez Architects

A visual identity and website for a German/Spanish architectural practice.

Service
Brand Refresh
Capabilities
The image shows a modern architectural building under a blue sky with scattered clouds. The structure has large glass windows and an earthy, brown exterior. A curved pathway leads up to the entrance. The logo "BMA Bieniussa-Martínez Architects" is overlaid on the sky.

Background

Bieniussa/Martínez is a German Spanish architectural practice based in Madrid. It was founded in 2004 by the architects Oliver Bieniussa and Mireia Martínez Muñoz. Bieniussa/Martínez’s work is realized over a wide range of scales and building types including building for workplace (office), cultural and housing. Their clients include the European Space Agency and the city of Toledo, Spain. Their approach is to develop and realize creative architectural solutions that are as economically viable as they are sustainable.

A modern building with illuminated glass walls at dusk, designed by BernuzBenitez Martinez Arquitectos. The structure is surrounded by gravel and a fenced sports area. The text overlay reads "ESA Sports & Changing Rooms, Madrid, Spain, 2020.

The Challenge

Bieniussa/Martínez asked Hyperakt to develop a visual identity that reflects the modern austerity of their work.

The image features the logo for Bieniussa Martínez Architects. The logo consists of the bold capital letters "BM" in black, followed by an outlined letter "A." Beneath the main letters, the full text "BIENIUSSAMARTÍNEZ" and "Architects" are written in black.
Two white tablets display architectural project information on their screens. The front tablet shows a studio project with text and images of modern interiors. The back tablet showcases details about a "House K" project with images of contemporary home designs.

Architecture through letterforms.

Hyperakt's solution is creates an identity that creates an architectural connection between the letterforms of the B and M, which represent the firm's two partners who happen to also be a married couple. Hyperakt also created the firm's portfolio website.

A computer monitor, tablet, and smartphone display different parts of a website. The monitor shows a landscape image of a historic building, while the tablet and smartphone display text and images on different website sections.
The image features various versions of the Bieniussa Martínez Architects logo on a dark background. The main logo at the top has "BMA" in large letters with "BIENIUSSAMARTÍNEZ Architects" beneath it. Smaller versions of the same logo are shown below in different layouts and languages.
Modern boutique interior with light wood flooring, white walls, and minimalist decor. Features a gray sofa, white tables, and shelves displaying colorful clothing. A sleek white reception desk is in the background, and large windows with sheer curtains allow natural light.
Screenshot of an architecture firm's webpage showcasing "House Conze" in Rhodes, Germany. The page features two images: an exterior view of the modern, white, minimalist house with a small tree and a garage; and an interior shot with a skylight. Text details the project.
A webpage showcasing architectural designs by BIENCUADRADO. The top image displays a modern building with illuminated glass walls at night. The lower image shows the same building during the day surrounded by trees. The sidebar provides a detailed project description.
A computer screen displays a grid layout of 16 architectural project photos. The images show a variety of modern buildings, interiors, and designs, all showcasing sleek, minimalist styles and innovative structures. The page header reads "BIENUSAU-MARTHREZ Arquitectos.

Project Credits

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Collaborators
  • Eric Jacobsen

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