Branding from the inside out
We collaborate with nonprofits to design brands that resonate and unlock impact.
Featured Work
- Brooklyn Defenders
A leading legal defense organization representing over 25,000 Brooklynites a year was ready to amplify the grit and grace of its vision, its people, its clients, and community.
- Pete for America
Pete Buttigieg was uniquely positioned to bridge the divides tearing this country apart.
- Students Not Products
A study by Human Rights Watch exposing the harm governments and education tech companies are causing children by harvesting their personal data.
Founded by refugees. Women-owned. Driven by purpose.
We believe everyone, regardless of identity, should have the freedom and opportunity to pursue their dreams without fear.
Insights
- The Maple Syrup Approach to Nonprofit Branding
How to develop a Grade A brand that distills your organization's pure authenticity
- Take Control of Your Brand or Someone Else Will
The public often has an incomplete or inaccurate view of your organization. Building a strong brand lets you define that narrative.
- Does Rebranding Really Transform Nonprofits?
I realize that, coming from a branding studio, this sounds like a slightly cynical, mostly rhetorical question, but hear me out. The answer might not be what you expect.