The New York Community Trust
A refreshed brand identity to mark 100 years as a through line improving the lives of New Yorkers.
Insights
New Candidate, Newish BrandThe art of political branding on the fly.
The Courage to Be BetterIn the face of a changing nonprofit world, improving what you do well can be more effective than becoming what you are not.
Building a Business Case for Investing in Nonprofit BrandingHow to secure support from your executive team and board to fuel a rebrand.
“Hyperakt’s email newsletter Insights, ...is one of many missives that I receive from design firms around the world, but one of only a few that I read regularly with interest.”
Steven Heller
The Daily Heller, and author of over 100 books on design
News
- The New York Community Trust's New Brand is Featured in Print MagazinePRINT Magazine
- The New York Community Trust's New Brand, Designed by Hyperakt, Featured in BrandNewBrandNew
- Hyperakt's Deroy Peraza Featured in Chronicle of Philanthropy Article to Comment on Global Refuge Name ChangeThe Chronicle of Philanthropy